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 Creative Brief Development
What Others Say


Attendees from a recent program had the following things to say:


  • I found the progression of the course to be smooth and the objective to be clear and easy to follow.


  • Good overview of how to create an effective Creative Brief.  Relevant, current examples.  Great and engaging instructors!


  • Combination of developing the brand with concrete skills as well as softer, relationship-building skills.  Very well-balanced.  Great course!


  • Great opportunity to get grounded (or be reminded) of the process for developing strategy and advertising.  Practice makes perfect and this is a great (no risk) place to get some practice.


  •  Strengthens the framework for the development of impactful creative and highlights the importance of its key elements.



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