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 Assessing the Big Campaign Idea
  What Others Say


  • Memorable learnings.  Actionable learnings.  Digestible & clear material.


  • This course will provide me with a tremendous foundation to examine and assess all aspects leading up to great advertising.


  •  Excellent!  Brought marketing principles to life through examples and exercises that strengthen the overall process.


  • Solid principles.  Great resources which can be applied today!


  • The insight and experience of the instructors really brought the program to life.




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