Contact Us | User Login  
 
Program Competencies
 



Home | Seminars | Corporate Programs | Focused Programs | Creative Brief Development

 

 

Creative Brief Development

Agenda | What Others Say | Contact Us

 

 

Agencies and other creative support groups need clear, strategically appropriate direction in order to give you their best work.  This one-day "Focused" College program is for managers engaged in the development of a Creative Brief.  It will develop skills in providing actionable, single-minded direction to the agency for the development of high impact marketing and advertising communications.  Participating managers will be exposed to the Creative Brief Scorecard enabling them to assess and, more importantly, strengthen the Creative Brief to get the creative product they deserve for their brands. 

 

Like all BDNI Institude programs the Creative Brief Development College offers a disciplined process to leverage creativity and comes equipped with tools designed to bolster productivity.  The processes and tools provide essential assistance in "how", not "what" to think.  This will serve to leverage each participant's unique experiences and perspectives.

 

Call 800-255-9831 for more information.

 

Agenda | What Others Say | Contact Us

NewsStories
[More]

Announcements
Test Announcement

CurrentArticle
[More]

PASTDISPATCHESTM




Creating Brand Loyalty

Buy The Management of Power Positioning and Really Great Advertising at Amazon.com.

  Home | About Us | Contact Us | Site Map | Help

© 2007 Brand Development Network Inc. All Rights Reserved.
Site Web Master: Vincent Sevedge. Designed by www.ericbritton.com.
Call us: 800-255-9831
(620-431-0780)
[Print Page]

Open 5-2008 BP&MCC Online Assessment